FALCON CENTRAL: Dan Bowden, with his Ford Falcon collection, mulls over the future without the iconic model.
FALCON CENTRAL: Dan Bowden, with his Ford Falcon collection, mulls over the future without the iconic model. John Mccutcheon

Ford tragics feeling blue over axing

BLUE-oval fans were in mourning yesterday at the news that Ford will cease Australian car manufacturing in October, 2016, which means the end for Falcon and Territory vehicles.

But the writing has been on the wall. In the past 40 years, Falcon sales have plummeted. In 1982, it was 84,184, last year, just above 14,000.

The Australian motoring market is home to more than 60 marques offering about 360 models - meaning more competition and better deals for buyers, but a financially unviable business case.

Ford means much more to many fans than "just" a car brand. Dan Bowden, of Bowden's Own Premium Car Care, is devastated.

"Even before I came to work, I was in my Dick Johnson Tru-Blu T-shirt," he said. "There is a lot of car tragics like me gutted."

The Bowden family owns more than 80 cars, including the full collection of Johnson's Falcon race cars, plus all of the GTHOs.

Mr Bowden said the decision, still pulled at the heartstrings.


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